YoY vs MoM vs QoQ Growth Rate
Year-over-Year (YoY) growth compares the same period 12 months apart โ it eliminates seasonality and gives the clearest picture of underlying business momentum. It's the standard metric for board decks and investor updates.
Month-over-Month (MoM) growth shows near-term velocity โ useful for detecting inflection points and tracking the immediate impact of campaigns or product changes. Quarter-over-Quarter (QoQ) sits between the two โ good for companies with meaningful seasonality.
100%+
YoY growth for hypergrowth SaaS
10โ20%
Healthy MoM growth at early stage
3ร
Revenue to triple YoY on T2D3 path
50%+
YoY growth rate for Series A SaaS