The Art of Raise Sizing
Too little: you run out of runway before hitting milestones, forcing a bridge or distressed raise. Too much: you give away too much equity at a price you'll later regret. The right raise is the minimum needed to reach your next milestone, plus a 15โ20% buffer.
The milestone matters as much as the money. Define specifically what you're raising to achieve: $1M ARR, a working product, a key hire, FDA approval. Investors fund milestones, not runway. "We need 18 months of runway" is not a milestone.
20%
Standard buffer above base case burn
18โ24 mo
Target runway post-close
15โ25%
Typical dilution per round
4โ6 mo
Typical Series A timeline